Netwirth teamed up with Sneakerasers, the ultimate shoe cleaner, to make a splash at the Hip Hop International Dance Competition held at the Marriott Convention Center in Burbank. Known as the producer of the world’s largest and most respected live and televised street dance competitions, Hip Hop International draws attendees from across the globe to celebrate dance and culture. Hundreds of young dancers hit the stage, showcasing their talents while representing their crews, and clean sneakers were an absolute must for looking sharp under the spotlight. Sneakerasers, known for their Shark Tank success, set up a sneaker cleaning station at the event, offering live demos of their innovative sponge that removes scuffs with just a bit of water. Parents and kids stopped by to learn how to keep their kicks stage-ready, proving that keeping your sneakers fresh is not just about style—it’s about confidence.
Adding an entrepreneurial twist to the booth, Sneakerasers partnered with their new Brand Ambassador, Clarence Nathaniel, the creator of Netwirth and an aspiring entrepreneur. Clarence brought an extra layer of inspiration to the event with his book, Netwirth Sneaker Adventures, which delves into entrepreneurship within the sneaker culture. The book was highlighted at the Sneakerasers table, giving attendees the chance to explore the connection between sneakers and building a business mindset. The event was a perfect blend of creativity, hustle, and opportunity—showcasing how sneakers can be more than just footwear; they can be a gateway to innovation, entrepreneurship, and personal expression.